کد مقاله | کد نشریه | سال انتشار | مقاله انگلیسی | نسخه تمام متن |
---|---|---|---|---|
139698 | 162513 | 2007 | 9 صفحه PDF | دانلود رایگان |
عنوان انگلیسی مقاله ISI
President Bush's major post-Katrina speeches: Enhancing image repair discourse theory applied to the public sector
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کلمات کلیدی
موضوعات مرتبط
علوم انسانی و اجتماعی
مدیریت، کسب و کار و حسابداری
بازاریابی و مدیریت بازار
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چکیده انگلیسی
When Hurricane Katrina swept the Gulf Coast, President Bush's newly formed Department of Homeland Security received its first test and failed. In Katrina's aftermath, Bush not only had to manage one of the nation's worst natural disasters, but also had to quell political backlash about the federal government's response to Katrina. This study examines: (a) how Bush presented the federal response to Katrina in his speeches; (b) how Bush responded to the public's criticism in his speeches; and (c) how effective Bush's speeches were in repairing his tarnished image.
ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: Public Relations Review - Volume 33, Issue 1, March 2007, Pages 40–48
Journal: Public Relations Review - Volume 33, Issue 1, March 2007, Pages 40–48
نویسندگان
Brooke Fisher Liu,