Coorientation theory in international relations: The case of Slovenia and Croatia

In this paper, we question the possibility of applying the coorientational theory in researching the communication behavior between the ‘general’ publics of two nations, Slovenia and Croatia. We use these findings to offer practical advice on solving the potential communication problems.Research had two primary objectives. First, to compare attitudes towards specific issues relevant in international relations between the publics of the two nations. Secondly, the coorientation model was used to examine the degree of agreement between the Slovenian and Croatian publics; the accuracy of the predictions of one side about the views of the other side (and vice versa); and the degree of congruency between the views of one side and the responses the aforementioned side predicted for the other.