کد مقاله کد نشریه سال انتشار مقاله انگلیسی نسخه تمام متن
139934 162537 2006 5 صفحه PDF دانلود رایگان
عنوان انگلیسی مقاله ISI
Korean practitioners and journalists: Relational influences in news selection
موضوعات مرتبط
علوم انسانی و اجتماعی مدیریت، کسب و کار و حسابداری بازاریابی و مدیریت بازار
پیش نمایش صفحه اول مقاله
Korean practitioners and journalists: Relational influences in news selection
چکیده انگلیسی

This study investigates how source–media relationships influence perceptions toward news selection from the public relations practitioners’ viewpoint in Korea. The results show that Korean public relations practitioners who perform formal media relations believed that journalists would select news stories based on journalists’ media routine principles, such as using government sources. In contrast, Korean public relations practitioners who perform informal or monetary media relations believed that journalists would select news stories based on journalists’ extra-media factors, such as personal relationships with public relations practitioners.

ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: Public Relations Review - Volume 32, Issue 3, September 2006, Pages 241–245
نویسندگان
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