Fraternities and ITexts: Composing in the post-industrial turn

Web sites are a ubiquitous Internet genre employed by student organizations. This article investigates the role of a web site in an Interfraternity Council at a large midwestern university in the United States. The web site is examined through the work of Anthony Giddens, specifically his structuration theory, and the recent research on ITexts. In turn, the composing process required for such IText creation and maintenance is considered in light of the complicated network of forces and restraints surrounding the Interfraternity Council and the web site. By positioning the web site as an IText, the article revisits the field's understanding of genre as well as the knowledge creation surrounding such genres. Ultimately, the article contends that it may be in everyday (I)texts, such as organization web sites, where the intertwined shifts to post-industrialism and an emphasis on multiliteracies are most recognizable and accessible for teachers of writing.