Implementing a Behavioural Pilot Survey for the Stage-based Study of the whole Journey Traveller Experience

The European project METPEX aims to develop an evaluation tool for the whole journey experience from the passenger viewpoint. A pilot survey has been implemented to help identify what kind of information should be collected to this effect. Five categories of variables were identified and tested: individual attributes, contextual variables, attitudes, travel experience and satisfaction aspects. Administering the pilot survey resulted in a total of 554 interviews in eight different European cities. The gained experience was supplemented by consultation with 45 different stakeholders that reviewed the tool. Potentialities and shortcomings that emerged from these assessment activities are discussed.