Predicting durations of online collective actions based on Peaks' heights

Capturing the whole process of collective actions, the peak model contains four stages, including Prepare, Outbreak, Peak, and Vanish. Based on the peak model, one of the key variables, factors and parameters are further investigated in this paper, which is the rate between peaks and spans. Although the durations or spans and peaks' heights are highly diversified, it seems that the ratio between them is quite stable. If the rate's regularity is discovered, we can predict how long the collective action lasts and when it ends based on the peak's height. In this work, we combined mathematical simulations and empirical big data of 148 cases to explore the regularity of ratio's distribution. It is indicated by results of simulations that the rate has some regularities of distribution, which is not normal distribution. The big data has been collected from the 148 online collective actions and the whole processes of participation are recorded. The outcomes of empirical big data indicate that the rate seems to be closer to being log-normally distributed. This rule holds true for both the total cases and subgroups of 148 online collective actions. The Q-Q plot is applied to check the normal distribution of the rate's logarithm, and the rate's logarithm does follow the normal distribution.