کد مقاله کد نشریه سال انتشار مقاله انگلیسی نسخه تمام متن
5109401 1482845 2017 12 صفحه PDF دانلود رایگان
عنوان انگلیسی مقاله ISI
Values influencing sustainable consumption behaviour: Exploring the contextual relationship
ترجمه فارسی عنوان
ارزش های تاثیر گذار بر رفتار مصرف پایدار: بررسی رابطه متنی
کلمات کلیدی
ارزش های، رفتار مصرف پایدار، نگرش، تأثیر مصرف کننده درک شده، ارزشهای درون گرا، مقادیر خارجی
موضوعات مرتبط
علوم انسانی و اجتماعی مدیریت، کسب و کار و حسابداری کسب و کار و مدیریت بین المللی
چکیده انگلیسی
The purpose of this paper is to develop and test a theoretical model that explains that the influence of personal values on sustainable consumption behaviour is moderated by the cultural and consumption context in which the relationship is studied. Data is collected using survey questionnaires, conducted both online and offline, with diverse set of population and total 526 responses are used for assessing validity and reliability by applying PLS based structural equation modelling. The paper identifies fresh set of value dimensions that drive sustainable consumption practices. It is further seen that attitude is more likely to moderate the relationship for internally oriented values than externally oriented values. Thus, the paper significantly extends the previous research on the relationship between values and sustainable consumption behaviour. The findings of this paper have significant contributions for practitioners who wish to sell sustainable products in different cultural contexts.
ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: Journal of Business Research - Volume 76, July 2017, Pages 77-88
نویسندگان
, ,