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Daneshyari Marketing Journas Latest Articles

Marketing Research Articles

A big fish or a small pond? Framing effects in percentages
Fulltext Access 10 Pages 2013
The structuration of relational space: Implications for firm and regional competitiveness
Fulltext Access 10 Pages 2013
How salespeople facilitate buyers' resource availability to enhance seller outcomes
Fulltext Access 10 Pages 2013
On the promise and premises of a Darwinian theory in research on business relationships
Fulltext Access 10 Pages 2013
The changing role of middlemen - Strategic responses to distribution dynamics
Fulltext Access 10 Pages 2013
Does family involvement increase business performance? Family-longevity goals' moderating role in Chinese family firms
Fulltext Access 10 Pages 2013
Applying sampling theories to attitude learning in a virtual school class environment
Fulltext Access 10 Pages 2013
The brand management system and service firm competitiveness
Fulltext Access 10 Pages 2013
Development and implementation of customer solutions: A study of process dynamics and market shaping
Fulltext Access 10 Pages 2013
The theory and practice of business networking
Fulltext Access 10 Pages 2013
“Outnumbered yet still on top, but for how long?” Theorizing about men working in the feminized field of public relations
Fulltext Access 10 Pages 2013
The power of activist networks in the mass self-communication era: A triangulation study of the impact of WikiLeaks on the stock value of Bank of America
Fulltext Access 11 Pages 2013
The past and the future of business marketing theory
Fulltext Access 11 Pages 2013
Response to restrictive policies: Reconciling system justification and psychological reactance
Fulltext Access 11 Pages 2013
The influence of implicit theories and message frame on the persuasiveness of disease prevention and detection advocacies
Fulltext Access 11 Pages 2013
The dynamics and evolution of trust in business relationships
Fulltext Access 11 Pages 2013
How virtual corporate social responsibility dialogs generate value: A framework and propositions
Fulltext Access 11 Pages 2013
Doing as they would do: How the perceived ethical preferences of third-party beneficiaries impact ethical decision-making
Fulltext Access 11 Pages 2013
Constructivism and critical realism as alternative approaches to the study of business networks: Convergences and divergences in theory and in research practice
Fulltext Access 11 Pages 2013
The impact of country-of-origin on the acceptance of foreign subsidiaries in host countries: An examination of the 'liability-of-foreignness'
Fulltext Access 11 Pages 2013
Mapping competitive prediction capability: Construct conceptualization and performance payoffs
Fulltext Access 11 Pages 2013
An online discursive inquiry into the social dynamics of multi-stakeholder brand meaning co-creation
Fulltext Access 11 Pages 2013
Sources of opportunities used by growth minded owner managers of small and medium sized enterprises
Fulltext Access 11 Pages 2013
The role of context in case study selection: An international business perspective
Fulltext Access 11 Pages 2013
A cross-national analysis of perceptions of corporate governance principles
Fulltext Access 11 Pages 2013
Extreme internal-external industrial-service flexibilities and interfirm cooperative networks in high-technology machine manufacturing
Fulltext Access 11 Pages 2013
Managing occupational health and safety in the mining industry
Fulltext Access 11 Pages 2013
Towards a new paradigm of measurement in marketing
Fulltext Access 11 Pages 2013
The multi-layered nature of the internet-based democratization of brand management
Fulltext Access 11 Pages 2013
Not all anchors are created equal
Fulltext Access 11 Pages 2013
Resource allocation contests: Experimental evidence
Fulltext Access 11 Pages 2013
Managing in conflict: How actors distribute conflict in an industrial network
Fulltext Access 11 Pages 2013
Uncertainty and framing in a valuation task
Fulltext Access 11 Pages 2013
Simplified probabilistic choice set formation models in a residential location choice context
Fulltext Access 11 Pages 2013
On the path independence conditions for discrete-continuous demand
Fulltext Access 11 Pages 2013
Preference reversal for copycat brands: Uncertainty makes imitation feel good
Fulltext Access 11 Pages 2013
The responsiveness pyramid: Embedding responsiveness and interactivity into public relations theory
Fulltext Access 11 Pages 2013
Linking response quality to survey engagement: A combined random scale and latent variable approach
Fulltext Access 12 Pages 2013
From significant difference to significant sameness: Proposing a paradigm shift in business research
Fulltext Access 12 Pages 2013
Development of firm export market oriented behavior: Evidence from an emerging economy
Fulltext Access 12 Pages 2013
Customer loyalty to a commercial website: Descriptive meta-analysis of the empirical literature and proposal of an integrative model
Fulltext Access 12 Pages 2013
You can't be better than me: The role of the reference point in modulating people's pursuit of wealth
Fulltext Access 12 Pages 2013
The discount is unfair: Egocentric fairness in risky discounts
Fulltext Access 12 Pages 2013
The dark and the bright side of co-creation: Triggers of member behavior in online innovation communities
Fulltext Access 12 Pages 2013
Knowledge complementarity, knowledge absorption effectiveness, and new product performance: The exploration of international joint ventures in China
Fulltext Access 12 Pages 2013
The financial determinants of corporate cash holdings: Evidence from some emerging markets
Fulltext Access 12 Pages 2013
A mixed random utility - Random regret model linking the choice of decision rule to latent character traits
Fulltext Access 12 Pages 2013
Theory map of business marketing: Relationships and networks perspectives
Fulltext Access 12 Pages 2013
Less is more: Why some domains are more positional than others
Fulltext Access 12 Pages 2013
How promotional frames affect upgrade intentions
Fulltext Access 12 Pages 2013
Cognitive control and socially desirable behavior: The role of interpersonal impact
Fulltext Access 12 Pages 2013
What do happiness and health satisfaction data tell us about relative risk aversion?
Fulltext Access 12 Pages 2013
Achieving accuracy, generalization-to-contexts, and complexity in theories of business-to-business decision processes
Fulltext Access 12 Pages 2013
A never ending story - Interaction patterns and economic development
Fulltext Access 12 Pages 2013
Revisiting the mediating role of trust in transformational leadership effects: Do different types of trust make a difference?
Fulltext Access 12 Pages 2013
Product option framing under the influence of a promotion versus prevention focus
Fulltext Access 12 Pages 2013
Leader evaluations after performance feedback: The role of follower mood
Fulltext Access 12 Pages 2013
Group identity and leading-by-example
Fulltext Access 12 Pages 2013
Real and hypothetical endowment effects when exchanging lottery tickets: Is regret a better explanation than loss aversion?
Fulltext Access 12 Pages 2013
Purposeful empiricism: How stochastic modeling informs industrial marketing research
Fulltext Access 12 Pages 2013
Good news, bad news, consumer sentiment and consumption behavior
Fulltext Access 13 Pages 2013
When do subordinates' emotion-regulation strategies matter? Abusive supervision, subordinates' emotional exhaustion, and work withdrawal
Fulltext Access 13 Pages 2013
Sequential preference questions factors influencing completion rates and response times using an online panel
Fulltext Access 13 Pages 2013
Tall claims? Sense and nonsense about the importance of height of US presidents
Fulltext Access 13 Pages 2013
Family firms and debt: Risk aversion versus risk of losing control
Fulltext Access 13 Pages 2013
Distributed leadership patterns and service improvement: Evidence and argument from English healthcare
Fulltext Access 13 Pages 2013
Understanding types of organizational networking behaviors in the UK manufacturing sector
Fulltext Access 13 Pages 2013
The effects of team strategic orientation on team process and information search
Fulltext Access 13 Pages 2013
The clocks that time us are not the same: A theory of temporal diversity, task characteristics, and performance in teams
Fulltext Access 13 Pages 2013
Consumer roles in brand culture and value co-creation in virtual communities
Fulltext Access 13 Pages 2013
Target reputation transferability, consumer animosity, and cross-border acquisition success: A comparison between China and Taiwan
Fulltext Access 13 Pages 2013
Informational overconfidence in return prediction - More properties
Fulltext Access 13 Pages 2013
Sadness, identity, and plastic in over-shopping: The interplay of materialism, poor credit management, and emotional buying motives in predicting compulsive buying
Fulltext Access 13 Pages 2013
Enablers and inhibitors of the development of network capability in entrepreneurial firms: A study of the Irish micro-brewing network
Fulltext Access 13 Pages 2013
The Norm Activation Model: An exploration of the functions of anticipated pride and guilt in pro-environmental behaviour
Fulltext Access 13 Pages 2013
Task conflict, information processing, and decision-making: The damaging effect of relationship conflict
Fulltext Access 13 Pages 2013
Joint learning in R&D collaborations and the facilitating relational practices
Fulltext Access 14 Pages 2013
The roles of planning, learning, and mental models in repeated dynamic decision making
Fulltext Access 14 Pages 2013
Selecting random parameters in discrete choice experiment for environmental valuation: A simulation experiment
Fulltext Access 14 Pages 2013
Do turbines in the vicinity of respondents' residences influence choices among programmes for future wind power generation?
Fulltext Access 14 Pages 2013
The Manipulation: Socio-economic decision making
Fulltext Access 14 Pages 2013
Engaging in corruption: The influence of cultural values and contagion effects at the microlevel
Fulltext Access 14 Pages 2013
Moral emotions and partnership
Fulltext Access 14 Pages 2013
Competitive strategy when consumers are affected by reference prices
Fulltext Access 14 Pages 2013
Media reputation in initial public offerings: A study of financial news coverage in Hong Kong
Fulltext Access 14 Pages 2013
The lion's share: The impact of credit expectations and credit allocations on commitment to leaders
Fulltext Access 14 Pages 2013
A model of injustice, abusive supervision, and negative affect
Fulltext Access 14 Pages 2013
RETRACTED: Ethical leadership, employee citizenship and work withdrawal behaviors: Examining mediating and moderating processes
Fulltext Access 14 Pages 2013
People believe that they are prototypically good or bad
Fulltext Access 14 Pages 2013
When overconfidence is revealed to others: Testing the status-enhancement theory of overconfidence
Fulltext Access 14 Pages 2013
Matching choices to avoid offending stigmatized group members
Fulltext Access 14 Pages 2013
Immigrant social networks and foreign entry: Australia and New Zealand firms in the European Union and Greater China
Fulltext Access 14 Pages 2013
The dual role of local sites in assisting firms with developing technological capabilities: Evidence from China
Fulltext Access 14 Pages 2013
Continental differences in purchasing strategies and tools
Fulltext Access 14 Pages 2013
Heterogeneous effect of ethnic networks on international trade of Thailand: The role of family ties and ethnic diversity
Fulltext Access 14 Pages 2013
The impact of the institution of patent protection and enforcement on entry mode strategy: A panel data investigation of U.S. firms
Fulltext Access 15 Pages 2013
Intrafirm causal ambiguity in an international context
Fulltext Access 15 Pages 2013
In search of a preferred preference elicitation method: A test of the internal consistency of choice and matching tasks
Fulltext Access 15 Pages 2013
The influence of ownership structure on internationalization
Fulltext Access 15 Pages 2013
The antecedents of political capabilities: A study of ownership, cross-border activity and organization at legacy airlines in a deregulatory context
Fulltext Access 15 Pages 2013
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