Keywords: خدمات بازاریابی; Interactive quality; Service marketing; University; Education marketing;
مقالات ISI خدمات بازاریابی (ترجمه نشده)
مقالات زیر هنوز به فارسی ترجمه نشده اند.
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در صورتی که به ترجمه آماده هر یک از مقالات زیر نیاز داشته باشید، می توانید سفارش دهید تا مترجمان با تجربه این مجموعه در اسرع وقت آن را برای شما ترجمه نمایند.
Keywords: خدمات بازاریابی; Depicted faces; Facial expressions; Emotions; Happiness; Service marketing; FaceReader;
Keywords: خدمات بازاریابی; Service marketing; Health; Well-being; Customer practices; Value cocreation practices;
Keywords: خدمات بازاریابی; International marketing; Service marketing; Liking; Loyalty; Financial services; China; Greece;
Keywords: خدمات بازاریابی; Service marketing; Service quality; Premium airline service; Sense of superiority;
Keywords: خدمات بازاریابی; Business-to-business services; Industrial service; Service marketing; Service innovation; Service purchasing; Research agenda;
Keywords: خدمات بازاریابی; Service marketing; Service failure; Service recovery; Delaying resolution; Immediate resolution; Service separation
Keywords: خدمات بازاریابی; Medical tourism; Service marketing; Customer value; Service quality
Transforming homo economicus into homo ludens: A field experiment on gamification in a utilitarian peer-to-peer trading service
Keywords: خدمات بازاریابی; Badges; Collaborative consumption; Game design; Gamification; Service marketing; Social commerce
Enhancing customer self-efficacy in co-producing service experiences
Keywords: خدمات بازاریابی; Customer co-production; Self-efficacy; Service management; Service marketing; CSR capabilities; Service setting; Service training
Unraveling the practices of “productization” in professional service firms
Keywords: خدمات بازاریابی; Productization; Professional services; Service marketing; Marketing-as-practice; Discourses
Toward a deeper understanding of service marketing: The past, the present, and the future
Keywords: خدمات بازاریابی; Service marketing; Cocitation analysis; Research synthesis; Research trends; Citation networks analysis
The development of consulting in goods-based companies
Keywords: خدمات بازاریابی; Management consulting; Service marketing; Competitive strategy; Marketing communication; Sales organization
How technology advances influence business research and marketing strategy
Keywords: خدمات بازاریابی; Technology; Information; Service marketing; Customization; Communication; CRM; Relationship marketing
The different effect of primary and secondary product attributes on customer satisfaction
Keywords: خدمات بازاریابی; M313900Consumer behavior; Customer satisfaction; Product attributes; Service marketing
The antecedents and consequences of organizational and personal commitment in business service relationships
Keywords: خدمات بازاریابی; Trust; Commitment; Buyer behavior; Business relationships; Service marketing; Relationship marketing;