Batman to the rescue! The protective effects of parasocial relationships with muscular superheroes on men's body image

► This study examined the effects of superheroes on men's body image, with PSR status as a moderator. ► Exposure to a muscular non-PSR superhero made men feel bad about their bodies. ► Exposure to a muscular PSR superhero was not harmful and increased men's strength. ► Thus, the effects of muscular superheroes on men's body image depend on PSR status.